What's happened? The site
(wnxx.com) has become a subscription based site and consequently access to some of
the content now requires visitors to subscribe with the site to access this
content.
When did this occur?
Monday June 3rd 2013
What parts of the site need
to be subscribed for?
The news & information, data & reference sections, some parts
of images & video and resources.
How much does this cost?
Full site access is available in four payment tariffs set
at £10/year, £6/six months, £3.50/three months and £2/month.
There's also a news area only tariff at £1.70 per month.
How will I be able to pay?
Payment can be made via PayPal if you have a PayPal account.
You can pay by debit/credit card via PayPal (you will need to
create a limited account) or by debit/credit card via a WorldPay
payment gateway. There's also the ability to pay by cheque but
payment by cheque is for the annual tariff only though.
MORE INFORMATION ABOUT TARIFFS & PAYMENT OPTIONS
Why has the site gone
subscription based?
The webmaster (I wish there was a better term for this) was
made redundant in 2012 and has been working towards the site going
subscriptions based since then. Things got somewhat behind
schedule though.
Why didn't I know?
There was a notice on the news page for a while last year and
there's been a notice at the bottom of the site's home page since
August 2012.
How come it got behind schedule
somewhat?
The rebuild and expansion of the site was started during the summer
of 2012 and continued on into the autumn. Subscription/membership software
was purchased late in 2012 but wasn't installed until early
2013 because improving the revenue stream from the advertising and
other more invasive forms of advertising were looked into first.
The plan was then to go subscription based around the end of
February 2013 but the software failed to function correctly when
tested.
Replacement software, more expensive but loaded with many more
features, was acquired and installed. The integration with
WorldPay for card payments took several weeks to set up as a
number of requirements have had to be met to use their services.
PayPal was upgraded to business level in February 2013.
Is the advertising staying?
Yes. There is a plan though. The revenue from the advertising is
used towards funding payment for photographs reproduced on the
site.
Paying for photographs?
That's the plan. Photographs displayed on the news page, the
photo features, in the nostalgia bit and on the home page are
being
paid for. The adverts revenue will be pooled into a pot and
divided up by the number of photos published. There has been a
test database in place since the start of 2013 to see how this
will work out.
PHOTOGRAPHERS TEST DATABASE
A new database, put in place during June 2013, is in place.
How do you know there will be
enough revenue?
I don't. It's a step into the unknown. It all depends on what
percentage of daily visitors to the site opt to subscribe.
How many people visit a day?
The stats from the web host tell me the average daily visitor
count for April 2013 was 14,980. This count dropped when the
subscriptions came into force on June 3rd. Google Adsense (tracking
only the pages with adverts) informs me that just short of a
million pages were served during April 2013.
What happens if there's loads of
money?
Then the site will be expanded into new areas because I'll be
in a position to be able to pay other people to bring extra
content into the site.
I thought there was already a
team running the site?
The team is everyone who sends things in for inclusion in the
site. Ultimately all the content has to pass through one person
when the site is being put together.
What if I'm not happy about this?
Whilst canvassing opinion, the majority, especially once
presented with the situation, were happy with the prospect of
subscriptions, especially with the annual rate being set so low. I appreciate
there are a number of people who are not happy with this,
something that is
perfectly understandable, but things could not continue as they
were.
The ad revenue was not enough to live on alone and the redundancy
pot has been exhausted.
So, this is the plan moving
forward with the site?
Yes. Running the site is now a full time occupation and hoping
to move into a position where things can develop to make the site bigger and
better.
Have I seen you since the 3rd?
I hope so. Where do I go to
sign up?
CLICK HERE TO GO TO THE SIGNUP PAGE
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